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“I’ve used AXCEL products on my bow and I can say they are definitely high quality and built tough.” says Chuck Cooley, Vice President of Feather Vision. “We are proud to have been tapped to provide the optics for such a killer product. I think it’s really going to set a new standard in sights.” When asked about AXCELs’ selection of Feather Vision, Bert Cooley said “I think a big reason was our optical knowledge, product offerings, and reputation in the industry. In conversations with Greg Summers, President of Tomorrow’s Resources Unlimited, he told me that he was impressed with our technical expertise and honesty.” AXCEL Sights manufactures some of the world’s finest archery target and hunting sights. Located in Madison Heights, VA, AXCEL Sights and T.R.U. Ball Archery are divisions of Tomorrow’s Resources Unlimited. Feather Visions, Inc. was incorporated in 1997 with the mission to bring innovative and improved lenses to the archery community. They are a nationally and internationally recognized, industry leading supplier of OEM scope lenses and replacement lenses for all scopes and sights. Their focus has always been to provide excellent quality scope lenses and optical accessories for use in archery.
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Feather Vision, the premier provider of optical aids for use in competitive archery and bowhunting, today announced that they are launching the TruVision™ Lens. The TruVision™ lens is a glass lens design that incorporates a small central area of magnification surrounded by a larger area with no magnification. The result is a “button” of power that specifically highlights only the center of the target. It’s available with a 7mm or 10mm button and can be cut to fit any scope housing on the market that currently accepts a lens. It also features Zeiss Anti-Reflective coating. “This is an exciting lens creation, we worked for a long time to get the TruVision™ just the way we needed to have be successful” states Bert Cooley, President of Feather Visions, Inc., “We could have launched it early but we really had some specific quality marks and performance standards that could not be compromised.” “The guys in the lab have done an incredible job on this lens, absolutely fantastic!” says Chuck Cooley, Vice President of Feather Visions, Inc., “going into this project we had some very specific ideas and needs for the lens to make it shooter friendly and to have it hit the level of performance we and our customers have come to expect. Working together I think we really nailed it. I’m expecting some great scores to be shot using the TruVision™.” Our tester Gary Neal said during development, “It’s an extremely comfortable shot sequence. Just bring it to the target and the X is right there. No pin, no dot to interfere with the aiming. Just look at what you want to hit and it happens. The two different button sizes can be used for virtually any shooter on any target. It works great. I know you’ve heard it before but Feather Vision, when it comes to lenses, they do it the best. This is more of that excellence.” The new TruVision™ lens is available in button powers of +.75 and +1.00 and can be cut into virtually any housing on the market 1” to 2¼” in diameter. The TruVision™ lens will be joining our long list of the highest quality and most successful lenses in the industry. It will be available at all of our dealers or direct through our sales office. Feather Visions, Inc. was incorporated in 1997 with the mission to bring innovative and improved lenses to the archery community. Feather Vision has grown to an internationally recognized, industry leading supplier of OEM scope lenses and replacement lenses for all scopes and sights. Feather Vision supplies industry notables such as HHA, Spot-Hogg, CR Archery, AXCEL, Copper John, and BD Archery with lenses. Feather Vision is typically recognized as the #1 independent lens suppliers dedicated to the archery industry. Their focus has always been to provide excellent quality scope lenses and optical accessories for use in archery.
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Feather Vision the premier provider of optical aids for use in competitive archery and bowhunting, today announced that they now provide an affordable lens adapter/lens retainer system (LRS) for the Sure-Loc® Black Eagle line of scopes. “We have wanted to provide an affordable solution like this for some time,” states Bert Cooley, President of Feather Vision, “Shooters and dealers alike have been asking us for a number of years if we had a replacement lens system for the Black Eagle scopes. Now we can tell them yes! Based on early orders we think this will be a very popular offering.” “It was important that we offered a product that had an exact thread match to the Sure-Loc® scope bodies. It also had to look right and be really high quality.” says Chuck Cooley, Vice President of Feather Vision, “It was equally important that we offer a cost attractive solution and provide the superior optics that Feather Vision is known for. It’s clear this LRS system meets all of those goals.” The FeatherVision™ Lens Retainer System for Sure-Loc® scopes is available for the 29mm, 35mm, and 42mm Black Eagle housings. It consists of a CNC Machined Aluminum Threaded retainer ring with an exact thread match to the housing. It’s been anodized to match the housing as well. The LRS kit also has an o-ring, a firm lens shelf enhancement ring, and a FeatherVision™ lens. The full line of FeatherVision™ lenses is available for the LRS kit. With dealer and distributor pricing available, the LRS for Sure-Loc® scopes is expected to retail between $125.00 and $175.00 depending on the choice of lens. To protect the archer’s investment, additional lenses are available from Feather Vision at their regular pricing without the need to purchase another retaining ring.
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Feather Vision, the premier provider of optical aids for use in competitive archery and bowhunting, today announced that it has been selected by AXCEL Sights as a supplier of scope lenses for the sight maker’s line of ARMORTECH hunting sights. AXCEL will offer their customers the Feather Vision 790Plus™ and Feather Vision Original™ lenses as accessories for the sights. The 790Plus™ composite lens offers excellent quality and versatility while the Original™ polycarbonate lens offers good quality and clarity at a lower price. Both lenses come in diopter powers of +.025, +0.50, +0.75 and +1.00. They will be a standard 1 ¾” diameter, allowing interchangeability with other scopes and sights.
“We are excited about this announcement.” states Bert Cooley, President of Feather Vision “It builds on the relationships we already have in the industry as a lens supplier for other companies and shows me that our efforts to provide quality products at attractive pricing are being recognized. It is a pleasure to join forces with a company such as AXCEL Sights who is known for producing quality products.”
Feather Visions, Inc. was incorporated in 1997 with the mission to bring innovative and improved lenses to the archery community. Feather Vision has grown to
an internationally recognized, industry leading supplier of OEM scope lenses and replacement lenses for all scopes and sights. Feather Vision supplies
industry notables such as HHA, Spot-Hogg, CR Archery, AXCEL, Copper John, and BD Archery with lenses. Feather Vision is typically recognized
as the #1 independent lens suppliers dedicated to the archery industry. Their focus has always been to provide excellent quality scope lenses and optical
accessories for use in archery.
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